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Xansa, now part of Steria, with revenues of €1.4 billion, employing over 19,000 staff in 16 countries, including 5,000 in India, are a leading end-to-end IT services provider in Europe. They offer integrated services including consulting in core business processes as well as the development and operation of their information systems. Our lead generation campaigns, consultancy and workshops have helped Xansa to improve their own sales and marketing efficiencies.

Lead generation campaigns

Our lead generation model has been adopted perfectly by Xansa. A good data selection and verification process has helped them build a robust and targeted database. Our 'orchid' mailing campaign is an example of a strong, relevant and single minded proposition wrapped up by great copy, design and art direction. All of course delivered in a highly appropriate and timely fashion for maximum impact.

Messaging workshops

As more and more enterprise businesses outsource their back office and business processes, Xansa need to ensure that their own outsourcing proposition is strong. Marketing Team Direct facilitate messaging workshops that bring together the relevant sales, marketing, design, delivery and management teams. The sessions define, refine and set objectives, market needs, sales and marketing messages and training needs.

Xansa CASE STUDIES

Generating high value sales leads

Generating high value sales leads

Xansa required a lead generation approach that was highly personal, made an impression and delivered a good return on investment. So we sent their prospects flowers... Read More >>

“Marketing Team Direct identified and solved our problem without interruption to our day to day business, delivering quality, qualified leads to the team. The campaign had real presence, was well planned, highly targeted and delivered a good return on our investment.”

Mike Stephens, Global SAP Practice - Xansa plc

© 2008 Marketing Team Direct