What we think
The following articles represent the views and insights of Marketing Team Direct. They are available free of charge and remain the intellectual property of Marketing Team Direct. We hope you find them interesting and enjoyable.
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Latest on the Blog
Last FM Charades
I’ve invented a fun new game that you can play with your friends called Last FM Charades. I tried it out on some chums this New Years Eve after a few ales and it went down well. It’s best played with an iPhone 3G loaded up with the free Last FM app. It helps if ... Read More >>
Be careful what you promise
When Dr Pepper promised to give ‘everyone in America’ a free can of Dr Pepper if Guns N’ Roses released ‘Chinese Democracy’ in 2008, they probably thought (like the rest of us) that it was rather unlikely to occur. Of course, these things have a habit of coming back to haunt you. The album was ... Read More >>
Discount Brand Britain
It seems that attitudes towards discount brands are changing rapidly here in Britain. Shoppers are swallowing their pride and embracing the likes of Lidl and Aldi in their droves. The other mid-market and luxury brands are fighting back of course, but it’s going to be tough. M&S, one of the worst hit, recently held an ... Read More >>
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