Is brand evil?

Jan 9, 2012 by nsones in Blog, Brand Tags: Brand, business, globalisation, influence, manipulation, nike, purchasing, Red Cross, SME

Brands and branding are responsible for many of the world’s problems today. Capitalism and globalisation in the form of homogenised corporate monsters rule ok. They get inside our minds and make us do things that, left to our own devices, we would avoid like the plague. Surely brands are therefore clearly evil and almost Orwellian [...]