Double your potential – simply by uniting your sales and marketing work forces

May 19, 2010 by Andy Jordan in Blog, Sales and marketing Tags: brands, Communication, department, marketing, Sales

Let’s face it, sales and marketing departments are two sides of the same coin – they’re both put in place by businesses to essentially create more awareness, build relationships and boost revenues. So what’s unquestionably puzzling in this current economic downturn is the question on every marketer’s lips – why aren’t these two teams talking [...]