Paddy Power are Ireland’s biggest and most successful bookmaker. They’re strong believers in making betting and gaming fun and accessible. This sense of fun is reflected in everything they do and that includes their marketing. Paddy Power have gained quite a reputation for themselves and that’s no accident. We’ve worked with Paddy Power for many years, using our integrated approach, helping to bring their sense of fun to Ireland and England and helping them to achieve their significant year on year growth.

Make some noise

Not known for being shrinking violets, we’ve helped Paddy Power to ‘make some noise’ on many occassions. Highly imaginative, sometimes controversial, always fun, our Paddy Power promotions reflect their company and values. From ‘Free Burger Giveaways’ to ‘Darts Championships’ in local pubs, the results have been outstanding.

Attract Attention

Paddy Power operate in a highly competitive high street environment, where grabbing the attention of their market is crucial, particularly around key event times. Their window takeover solutions have to reflect Paddy Power’s passion for the event and communicate their offering – all in the few seconds it takes someone to walk passed a shop window. Find out how we portrayed the passion of football for their Premiership Retail Window Takeover .