Case Studies

Here is a selection of our latest case studies which demonstrate how we find competitive advantage and exploit it:

DRT Lead Generation

A highly effective lead generation campaign and bid support material that delivered significant pipeline opportunities as a result of identifying a strong competitive advantage.

Seasonal Integrated Campaigns

We gave Four Pillars Hotels a cost effective integrated strategy for their seasonal promotions, that is more comprehensive and compelling than that of many larger competitors.

MTD have partnered with HF&P to create an industry leading initiative to help Speedy's customers, the nations leading contractors, reduce cost and carbon. This has led to Speedy gaining real competitive advantage and customer approval.

Four Pillars Hotels Online Marketing

A sophisticated suite of websites that enables the client to boost sales by creating offer related content in an instant. Attracts more than 120,000 unique visitors per month and has increased sales by 30%.

Paddy Power Cheque Book

How do you convert savvy competitor's customers and achieve a staggering ROI? Simple: develop and trial a ‘new’ sales promotion which directly targets competitor’s customers.

Agents Lounge Hotel Incentive Scheme

An industry leading loyalty scheme that enabled a small independent hotel group to compete with much larger competitors for high value business bookings.

Atos Origin SAPnav campaign

How do you convince companies using SAP to upgrade and make complicated IT issues easy to understand? Create a highly integrated lead generation programme.

Paddy Power Free Burgers Promotion

How can Paddy Power generate positive word of mouth and goodwill amongst potential new customers? Could giving away free burgers at major football matches be the answer? More

Sportsworld Beijing 2008 Olympics

We've taken a highly segmented and targeted approach to selling Sportsworld's Beijing 2008 hospitiality packages, developing a strong sub brand, brochure pack, press advertising and website. More

Case Study Archive

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