Direct Marketing

When done well, direct marketing has amazing potential to reach your audience, deliver powerful messages and enlist a positive response. It can support your sales force, nurture relationships with your customers, build your brand and increase loyalty. However, when done poorly, it can have a negative impact on your brand and waste a great deal of money and resources.

At Marketing Team Direct, we understand that high quality data, single minded messages, strong creative execution and measurement are key to successful direct marketing campaigns as part of an integrated approach.

We don't send messages,
we deliver them

In an world where they are bombarded with communications every day, customers want messages that are timely, relevant and impactful. We’ll work with you to establish a strong proposition, then recommend the most effective creative approach, formats and messages for your budget. Of course, implementing the entire direct marketing campaign from start to finish is all part of our service.

The devil is in the data

Data is crucial – afterall, it’s the foundation for all your communications. If you’re sending the wrong message to the wrong person, you’re damaging your relationship with prospects and customers. At Marketing Team Direct we can help you to get it right. Whether analysing data, sourcing data for new prospects or cleaning up existing data, we have the expertise you need.

Measurement and analysis

Every direct marketing campaign has the potential to be measured and analysed – that’s one of it's main strengths. We build this vital element into every campaign, so that measurement doesn't become an afterthought. The insight gained allows for constant improvement and maximum ROI. It’s rewarding, too – for us, your business and your customers.

RELATED CASE STUDIES

Generating high value sales leads

Generating high value sales leads

Xansa required a lead generation approach that was highly personal, made an impression and delivered a good return on investment. So we sent their prospects flowers... Read More >>
Four Pillars Summer Mailing

Four Pillars Summer Mailing

Find out how we've used direct mail to help Four Pillars Hotels cultivate and maintain profitable relationships with new and existing customers. Read More >>
Atos Origin SAPnav campaign

Atos Origin SAPnav campaign

A highly integrated lead generation programme, SAPnav™ is gradually being incorporated in all Atos Origin SAP communications. Read More >>
Low cost, low volume direct mail campaign

Low cost, low volume direct mail campaign

Getting to market quickly and cost-effectively with a targeted message can make all the the difference in the current climate. Our postcard mailings for Four Pillars are a classic example of low cost, low volume direct mail. Read More >>
Kärcher NHS Cleaning Management System

Kärcher NHS Cleaning Management System

An integrated approach to marketing a Kärcher cleaning management system and products to NHS Hospital Trusts. Read More >>

Direct Marketing Services

Direct Mail
Email
Telemarketing
Data Management
Data Buying
Fulfilment
Measurement
Analysis
© 2010 Marketing Team Direct