Posts Tagged ‘marketing in a recession’
Wednesday, July 29th, 2009

As the cars pile up during this global recession, interesting to see Nissan’s strategy for encouragement and customer reassurance is blatant and bold within it’s latest communications -’Just in Case’ cover, which includes 12 months’ free unemployment cover with a new vehicle.
Tags: Advertising, automotive, cars, direct response, marketing, marketing in a recession
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